I love ASOS. Absolutely love ASOS! It is an e-commerce inspiration that seems to get it right season by nailing every trend going, but doing it on a budget that is accessible for everyone. I was very kindly invited to a preview of the new collection, and am pleased to report that this season is no exception..
We are going to get bunny ear head bands, ethereal pastels, flowing maxis, bold prints, deliciously touchable textures with a healthy dose of heeled clogs, peep-toe sneaker boots and African-inspired jewellery. Catwalk on to the internet and finally on to our backs! Ingenious.
ASOS events are famously fun with dress up sessions and pampering to the max. Champagne in hand and a good few canapes later, the wonderful PR girls encourage you to try the clothes and get snap happy on that catwalk. Sadly it was to be a flying vist and I didn't have time to try anything, but there was so many covetable pieces on those rails! I had a hard time picking though the photographs to choose my favourite items but I think that the below 3 are definate summer staples. There was also a pretty cotton sun dress I was taken with but did not have the image for!
This beautiful beaded jacket would work formally or casually with bleached denim
Grey jersey softens the maxi skirt from goth to boho
Revealing but not so much, this swimsuit would be a chic alternative to a bikini that would definitely turn heads on the sand!
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